Deadline Detroit is an edgy, online news website for Metro Detroit. We aggregate content about Detroit from local TV, radio and newspapers and national and international publications as well. We also create original content. The co-founders are Allan Lengel and Bill McGraw. Lengel worked for the Detroit News and Washington Post. McGraw worked for the Detroit Free Press for 32 years.
Since launching 21 months ago, we've attracted more than 300,000 unique visitors a month and nearly 800,000 pageviews. We have 25,000-plus Facebook followers. Our ad revenue is increasing. We've also created D2 Digital Group, a wholly owned subsidiary of Deadline Detroit, that provides marketing and social media strategy for small and midsize companies.
Our plan is to expand into other cities while centralizing key services in Detroit. Our initial funding came from Compuware, one of Michigan's largest companies, Compuware. Compuware's head attorney Dan Follis sits on the board of Deadline Detroit.