DRINK WATER is an initiative to affect change in youth culture; a response to "energy drink" marketing. We don't sell water, we just drink it.
My partners, Austin Smith and Bryan Fox, are professional snowboarders. We are joined by a team of their peers--ambassadors for global brands like Nike, Quiksilver, Adidas, Patagonia, K2, Oakley, The North Face, Volcom, and Burton.
Our vision is to be "Got Milk?" for water. NY Times reported on us: http://nyti.ms/zwxwCi as did ESPN: http://es.pn/yXydyN