Our business idea develops the D?Amant project, born from the desire and talent of Annalisa Baldini. With its showroom in Milan,
1. To create an own niche in the luxury segment having a specific target customer.
2. Building on the “made in Italy”, in order to turn a small craft shop into a larger facility able to create a new profit growth .
3. To be the new brand of reference for all our customers, with regard to the luxury intimate apparel, swimwear, clothing and accessories for women.
4. To produce high quality collections by using new biotechnologies. From microencapsulated fabrics with a particular scent to textiles enhanced with gold threads.
5. To develop the idea of a new total look. Our underwear becomes an integral part of the dress, dresses an integral part of beachwear, the embroidered cotton an integral part of the loungewear garment.