Last year I was playing a word game at Facebook. My mother saw the game and wanted to play it too. But she doesn't speak English, she just speaks Portuguese and I didn't find a Portuguese version of the game.
I told my designer about this and he told me that the same happened to his mother. She was looking for a word hunt game in Portuguese.
There is a lack of casual games in Portuguese and for the Brazilian market. Just 5% of the Brazilian population speaks English.
Cupcake is a Brazilian developer of casual games for Facebook and mobile devices and we have developed a word hunt game called Letra de Ouro. It’s the only game of the genre available in Portuguese.