Coull's flagship product called Vidlinkr brings publishers a new way to monetize embedded video content. Its not preroll. It's an elegant, non interruptive ad unit contextually targeted, that fetches premium CPM's. Because it's in-video, it doesn't disrupt other advertising.
For advertisers, the Vidlink is a highly engaging and 100% viewable native ad. Vidlinks are targeted contextually and by audience, device and geography.