Common Tastes isn't just a website, it's a platform. We can spin-off a new website targeted to any niche with very little time. No joke. Give us a subject, and 24 hours later we'll give you a ready-to-go, community-oriented, ratings-and-recommendations website.
The trivial amount of resources needed to enter a new niche means a faster time-to-market than competitors, and extremely low financial risk for us.