Think a centralized platform for video competitions and video surveys.
Video competitions: Say I'm RedBull. I just came out with a new energy drink, called "Roaring Pegasus (RP)", and I need to generate some buzz. I log onto ClipVote, click "Create Competition", title it "RP Madness", and write "Whoever does the craziest snowboarding trick while holding an RP wins $1mil". ClipVote generates a unique URL, I share it, people post a URL to their Youtube video... (msg me for what happens next!)