Britelites gives your rockstar hair color in under 5 minutes for a fraction of the cost of going to salon. No ammonia, no bleach or developer, no harsh chemicals. This product allows customers to be adventurous, bold, and even a bit daring for nights out - without committing to permanent color.
Britelites is a temporary to semi permanent hair color product that is applied directly to the customer's dry and styled hair. It lasts approximately 2-5 days, depending upon how hair has been chemically treated in the past. (Previous bleaching or damage to the hair follicle increases the amount of time Britelites remains in hair.)
Color is applied in downward strokes with a useful plastic tube that makes color application fast and easy. Britelites appears vibrant on blond, brunette, fine and course hair alike!