BrandGuard Software is a cloud-based marketing SaaS helping advertisers and agencies improve financial performance,increase customer retention and save time.
3 core modules: project management, seo automation, analytics
The target market for enterprise reputation automation software is banks, credit unions & financial services businesses with a minimum $50 million in assets operating online.
BrandGuard will be positioned at the higher-price, higher-value end of the online-reputation-management-services category.
BrandGuard will aim initially to sell 711 software subscription licenses or 10 percent of the market with a loss in the first year not exceeding $500K. The second year will aim for 1,137 licenses or 16 percent of the market, with a planned annual profit of $115,974,000.