Benchcare is a saas based, digital health application modeled towards easing physician’s workflow. Our unique medical office software focuses on efficient administration and operation of small practices predominantly. With the aim of maximizing productivity, our system integrates patient record management,appointment scheduling and sms communication.The fundamental objective of our software is to deliver a fast, easy-to -use resolution for everyday administration difficulties. Our target market is Physicians and Small Medium Enterprises in the medical field. Our initial focus is on the African and Indian markets. This choice is based both on the emerging digital health care market-currently one of the fastest growing industries in the world-as well as the large demand for such a product in the third world. The entry of new technology, increased internet penetration and advancements in device innovation have culminated in a larger, unexploited consumer base.