Super luxury hotels worldwide to book online. Uniquely presented in a glossy visual interface aimed at the wealthy tablet generation. Imagine an iPad with the website on screen, resting on a coffee table just like a glamourous designer book in a cool home.
The website will have a magazine feel, not the standard approach of 'hotel name, pictures, description, map' but a much more stylish & smooth user experience. Sliding users through luxury hotels then motivated to make a reservation.