Beautique will provide session styling (blowout and makeup services) in a membership-based environment geared towards a higher caliber of clientele that are being forgotten in the single-service bar market.
We are focused on creating long lasting clientele relationships through the sale of memberships, which will be created to offer a higher level of service in order to retain loyal clientele. In addition, we will resell styling tools and product becausemerchandise sales will significantly increase the returns.The memberships we sell will be packed with great perks for the client, and also create a continuity income for Beautique.
This concept of styling services was introduced just 3 years ago. In 2012 alone, the impact made by the single-service salons expanded the industry 30%. As of right now, there are only two competitors that have a hold on the market, The Drybar and Blo, both of which do not offer makeup services.