Assurly's objective is to fix product registration process by giving users a single tool to register multiple vendor products.
Business value is in the data collected on consumer purchases.
Only less than 10% of customers register their purchases because a) the process is repetitive with each vendor asking for too much personal information or b) it offers too little benefit in return.
Our solution lets buyers upload product data with simple barcode scanning. By tagging product data with customer info and storing it in cloud, we let consumers easily access their product data anytime along with other relevant info such as manuals, FAQs, Q&A, warranty support numbers etc. By providing additional benefits for safekeeping the data with us, we expect to drive the rate of registrations thereby collecting valuable customer data.
There are more opportunities in offering services to manufacturers routing the service requests, support questions, data screening for warranty claims etc.