Our customers have described Ambition as fantasy football for sales organizations.
Really, it's a productivity tool masquerading as a game that replaces the spreadsheets, whiteboards, and sales gongs used today. All sales organization are looking for ways to increase accountability, motivation, and CRM engagement. By gamifying sales, Ambition provides recognition, transparency, and competition while simultaneously encouraging collaboration and team cohesiveness.
Once Ambition is deployed by an organization, they get week to week, team based metrics that create on ongoing, sustainable mechanism to track and motivate sales staff. Perhaps the biggest advantage of using Ambition is that it provides motivation up and down the sales force, whereas most motivational tools focus only on top performers.
Ambition provides seamless CRM integration with Sales Force and others. It also provides integration with phone systems to measure unique calls, call time, and other metrics.