Advolve Media is a custom displays company with a focus on consumer analytics. Advolve has developed proprietary technology that ranges from highly engaging to interactive retail displays. Their core competency lies on their integrated software-sensor platform that collects and utilizes consumer analytics. Their first product line is a network of its Mirage Advertising Mirrors. This engaging mirror is placed where everyone already looks – in the mirrors in high traffic venues. Video ads are triggered upon a user’s approach to the mirror, playing ads right through the glass, in their peripheral view. Advolve is able to customize any size and style of mirror and retrofit it to each venue. Each medium tracks traffic volumes and exactly how long each user interacts with it. The software running the unit offers a number of different options for advertisers to focus specifically on their target markets such as live feeds, full analytics, and time and gender parting.