10Gen Jobs is a platform for Base-of-pyramid population (in India) to find job opportunities close to their homes without migrating to large urban hubs. The job information currently available through internet and call centre will soon include mobile messaging using push as well as pull technologies.
10Gen Jobs engages with micro and mini-micro enterprises especially in tertiary level towns. These businesses are across sectors e.g. retail, manufacturing, hospitality, health care, trading, etc.
10Gen Jobs employee subscribers are reached through vocation education institutions and social media currently. 10Gen Jobs is also rolling out franchised brick and mortar channel to reach higher market penetration.
The employee subscriber pays a nominal $3 annual fee to use the information service.