{"maxtimeb":1449754595,"blinks":[{"id":"11215","when":"1449754595","title":"Promote the right content to the right audience","description":"Boost the News is a content retargeting platform that enables publishers and brands to cooperate in promoting content. Publishers share their articles with relevant brands using the Boost the News platform. Brands then have the possibility to promote the articles through retargeted online ads. \n\nBoost the News has unique features for two main types of users:\n\nOnline publishers come to Boost the News for a new tool to increase traffic and monetize content. They receive a platform that enables them to share their articles with relevant brands (for example, brands that are mentioned in a given article), who then promote the articles. \n\nThrough this cooperation with brands, publishers increase their website traffic and ensure their articles are read by as many people as possible. They also monetize content, as for every promoted article they gain revenues. \n\nBrands, on the other hand, see in Boost the News an opportunity to increase the readership of their branded content.","lat":"52.1479","lng":"21.0387","url":"http:\/\/www.boostthenews.com\/","source":null,"category_id":"1","category_name":"Major Milestones","ba_mode":"startup","ba_id":"223793","ba_name":"Boost The News","ba_description":"Boost the News is a media monitoring tool that allows users not only to monitor news about chosen topics, but also to estimate the traffic of selected articles, and to promote articles that are important for them.\n\nIt was created for online marketers, PR specialists, and even CEOs of small businesses, for whom media monitoring is an important task performed on a daily basis, with the aim of helping them take their media monitoring to the next level. They will now not only find articles about their brand, competition or industry, but also analyze the true impact of those articles, and help increasing the impact of articles that are important for them.","ba_url":"http:\/\/www.boostthenews.com\/","ba_logo":"http:\/\/www.startupblink.com\/uploads\/698b218b45126d473bddf0d655aa6f11.png","ba_lat":"52.1298713684082","ba_lng":"21.078330993652344","ba_city":"Warsaw","ba_claimed":"6615","ba_country":"Poland","ba_status":"1"}],"blinkids":"11215","fromsearch":true}