{"maxtimeb":1401226716,"blinks":[{"id":"190","when":"1401226716","title":"EDITD raises 4.4M in unknown round","description":"EDITD, a London, UK-based provider of real-time market data and analytics for the fashion and apparel industry, raised $4.4m in funding.","lat":"51.5085","lng":"-0.125487","url":"http:\/\/www.finsmes.com\/2014\/02\/editd-raises-4-4m-in-funding.html","source":"Finsmes","category_id":"1","category_name":"Major Milestones","ba_mode":"startup","ba_id":"20011","ba_name":"EDITD","ba_description":"EDITD runs Atlas, the world's biggest apparel datastore, which retailers and brands on five continents rely on for real-time analytics of pricing, assortment, demand, and competitive metrics.\n\nThose are the pivots that make or break apparel retail, and up until now, voodoo, hard work and good guesses prevailed. Our product automates and quantifies buying & merchandising strategy, and is now critical to retailers like ASOS, Gap and Target.","ba_url":"http:\/\/editd.com\/","ba_logo":"https:\/\/s3.amazonaws.com\/photos.angel.co\/startups\/i\/42611-22e61c16069d81cd13003d0125eba46c-medium_jpg.jpg?buster=1328283041","ba_lat":"51.52859878540039","ba_lng":"-0.10159900039434433","ba_city":"London","ba_claimed":null,"ba_country":"United Kingdom","ba_status":"1"}],"blinkids":"190","fromsearch":true}